01
Get Found
Google Reviews
Your Google Business Profile is primarily where new clients decide whether you are worth booking. Reviews are local search fuel.
3 staff · 300 appts · $60 avg · CAD
Compare the bill, not the brochure
Booking software pricing, calculated from your numbers.
Plan fees, staff seats, add-ons, marketplace commission, and currency conversion can make a simple pricing page hard to trust. Enter your shop profile to compare estimated monthly costs for Askie, Booksy, Fresha, Vagaro, Squire, and Mangomint, then keep the estimate for your shortlist.
Estimated monthly cost
| Cost line | Askie | Booksy | Fresha | Mangomint | Squire | Vagaro |
|---|---|---|---|---|---|---|
| Total / month | $39 | $70 | $815 | $226 | $340 | $120 |
| Fixed Costs | $39 | $70 | $95 | $226 | $340 | $120 |
| Base plan | $39 | $30 | $70 | $226 | $340 | $80 |
| Seat cost (×3) | — | $40 | — | — | — | — |
| Add-ons | — | — | $25 | — | — | $40 |
| Variable Costs | — | — | $720 | — | — | — |
| New client commission | — | — | $720 | — | — | — |
| Recommended plan | Starter | Base | Team | Essentials | Titan | 3 calendars |
| Marketplace dependency | Low | High | High | Low | Low | Medium |
| Pricing source | Source | Source | Source | Source | Source | Source |
Feature matching
Select the features you need, then compare which platforms can satisfy them.
| Feature | Askie | Booksy | Fresha | Mangomint | Squire | Vagaro |
|---|---|---|---|---|---|---|
| SMSSMS reminders | Paid | |||||
| ReviewsGoogle Reviews integration | Paid | Tier | ||||
| BookingInstagram / Google booking | Tier | |||||
| LoyaltyCustomer loyalty program | Paid | Tier | Paid | |||
| VisibilityMarketplace visibility | Paid | Paid |
Lowest estimate
Askie $39
Keep this comparison
Send the current monthly estimate to your inbox. The calculator stays open and editable.
Feature logic
Why these five features?
Booking software comes with a lot of bells and whistles. These five matter because they follow the actual client journey.
02
Book Where They Are
Instagram / Google booking
If someone is ready to book, do not make them hunt for the link or wait for a DM reply.
03
Show Up
SMS reminders
Fewer no-shows. More rebookings. Less "just checking if you are still coming" admin.
04
Come Back
Customer loyalty
Salons and spas are repeat businesses. The software should help good clients come back.
05
Stay Yours
Marketplace visibility
Marketplaces help with initial visibility. However, they own the relationship with your clients.
Pricing Assumptions
- Marketplace commission assumes 60 new-client appointments per month from your inputs.
- CAD/USD conversion uses a fixed rate of 1 USD = 1.37 CAD, verified May 2026.
- Competitor pricing changes. Use the source links above to verify current plan details.
Formula notes
- Askie: Starter is the lowest Askie tier for 300 monthly appointments. Askie plan prices use the same numeric tiers in CAD and USD. No marketplace commission is modeled for Askie.
- Booksy: Base price uses $29.99 CAD plus $20 CAD for each additional staff member, capped after nine additional staff. Boost commission is off because enhanced marketplace visibility is not selected.
- Fresha: Team pricing is modeled as $30 CAD for the first seat plus $20 CAD for each additional staff member. Fresha charges a 20% commission on new-client marketplace appointments regardless of marketplace setting.
- Mangomint: Essentials is selected from service-provider thresholds: 1-10, 11-20, and 21+. No marketplace commission is modeled for Mangomint.
- Squire: Titan is the lowest modeled tier satisfying staff count and selected feature requirements. Independent is not selected for shops with more than one bookable staff member.
- Vagaro: Canadian staff pricing is capped after seven calendars in this model. Paid feature add-ons are included only when selected.