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Google Reviews
Your Google Business Profile is primarily where new clients decide whether you are worth booking. Reviews are local search fuel.
Plan fees, staff seats, add-ons and marketplace commission make most pricing pages hard to compare. Below are the published prices for six platforms, then a calculator that works out what each one would cost your shop each month.
Askie built this page and is one of the six platforms compared. Every price links to the vendor's own pricing page, and the method is written out under How we calculate this.
| Platform | Starting price | Additional staff | Marketplace fee | Last checked |
|---|---|---|---|---|
| Askie | CA$29/moSolo plan | Unlimited staff at no extra charge. | No commission on any booking. | July 29, 2026Source: Askie pricing page |
| BooksyFull Booksy pricing | CA$29.99/moBase plan | $20 per additional staff member per month, free after 14 additional staff. | Only if the optional Boost is enabled: 30% of the first appointment, minimum $10 and maximum $100 per client. | October 2, 2026Source: Booksy pricing page |
| FreshaFull Fresha pricing | CA$29.95/moIndependent plan | CA$19.95 per bookable team member per month on the Team plan. | 20% one-time commission on brand-new clients who discover the business via the Fresha marketplace, minimum CA$6 per client. No fee on returning-client bookings. | October 6, 2026Source: Fresha pricing page |
| Mangomint | US$165/moEssentials plan · about CA$231 | Tiered by number of service providers. | No marketplace commission. | July 29, 2026Source: Mangomint pricing page |
| Squire | CA$65/moPro plan | Staff management starts on Pro; the plan is priced per shop, not per staff member. | No marketplace and no marketplace commission. | October 2, 2026Source: Squire pricing page |
| VagaroFull Vagaro pricing | CA$35/moOne calendar plan | $15 per extra calendar per month, capped at $125 total. | Only if the optional Fill My Books is on: 20% of a new client's first booking, and 5% on returning clients' last-minute deals. | October 13, 2026Source: Vagaro pricing page |
Monthly list prices before tax, payment processing and optional add-ons. Booksy and Vagaro show a plain "$" on their Canadian pages; we treat it as CAD. Mangomint bills in USD, converted at 1 USD = 1.4 CAD.
Enter your staff count, appointments and the features you need. The estimate updates as you type.
3 staff · 300 appts · $60 avg · CAD
| Cost line | Askie | Booksy | Fresha | Mangomint | Squire | Vagaro |
|---|---|---|---|---|---|---|
| Total / month | $29 | $70 | $161 | $231 | $340 | $65 |
| Fixed Costs | $29 | $70 | $161 | $231 | $340 | $65 |
| Base plan | $29 | $30 | $60 | $231 | $340 | $65 |
| Seat cost (×3) | — | $40 | — | — | — | — |
| Add-ons | — | — | $101 | — | — | — |
| Variable Costs | — | — | — | — | — | — |
| New client commission | — | — | — | — | — | — |
| Recommended plan | Solo | Base | Team | Essentials | Titan | 3 calendars |
| Marketplace dependency | Low | High | High | Low | Low | Medium |
| Pricing source | Source | Source | Source | Source | Source | Source |
Select the features you need, then compare which platforms can satisfy them.
| Feature | Askie | Booksy | Fresha | Mangomint | Squire | Vagaro |
|---|---|---|---|---|---|---|
| SMSSMS reminders | ||||||
| ReviewsGoogle Reviews integration | Paid | Tier | ||||
| BookingInstagram / Google booking | Tier | |||||
| LoyaltyCustomer loyalty program | Paid | Tier | ||||
| VisibilityMarketplace visibility | Paid | Paid |
Lowest estimate
Askie $29
Send the current monthly estimate to your inbox. The calculator stays open and editable.
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Send these numbers to a partner or accountant. The link opens with your inputs already filled in.
Feature logic
Booking software comes with a lot of bells and whistles. These five matter because they follow the actual client journey.
Google Reviews
Your Google Business Profile is primarily where new clients decide whether you are worth booking. Reviews are local search fuel.
Instagram / Google booking
If someone is ready to book, do not make them hunt for the link or wait for a DM reply.
SMS reminders
Fewer no-shows. More rebookings. Less "just checking if you are still coming" admin.
Customer loyalty
Salons and spas are repeat businesses. The software should help good clients come back.
Marketplace visibility
Marketplaces help with initial visibility. However, they own the relationship with your clients.
Formula notes
Price is one part of the decision. These pages cover product fit and what switching involves.